Why does branding matter

Why does branding matter?

Branding matters because of a substantial increase in recognizable creation. When someone can become known for one of the 3

who they are

what they do

how they do it

then a business or individual becomes a reliable recognizable entity, when done right.

In any identity or relationship being known is the same as having a reputation.

In any situation you define yourself or others will naturally create their own definitions of you.

While an instant win isn’t always available an instant fail can be. When a business, person, product, or presentation comes across as messy than it casts a specific net of attraction within a crowd of people or an audience. This opens a public display to 2 options based on Boolean logic; cast a net for a specific group of people or appear, as one may naturally exist when considered a creative, unorganized full of ideas and exploding with passionate exciting messages. There is not a right or wrong way to be this is just why branding “matters”. With matter being defined as any substance that has mass and takes up space and has volume, and noise (in quantum physics) being an unwanted disturbance that can reduce measurement precision, a public display can easily be a brand that matters or just noise. If noise can cause errors in measurement than a clear grouping of volume and mass that takes up space and can often be easily measured becomes ideal for communication of a clear offering or intent to speak to a specific person.

To return results, become easily identifiable, increase range of interested listeners, create a clear identity, take ownership of a reputation, and speak to and intended audience; branding matters.